R&F Princess Cove: Is It a Smart Investment in 2025?

With its strategic waterfront location, competitive pricing, and direct link to Singapore, R&F Princess Cove in Johor Bahru has become one of the most talked-about developments in Southern Malaysia. But is it the right fit for property investors in 2025?

This article takes a clear-eyed look at what R&F Princess Cove offers, what it doesn’t, and whether it aligns with your investment goals.

Location: Johor Bahru city centre, opposite Singapore (via Causeway), adjacent to the upcoming RTS Link terminal (opening end-2025)

Tenure: Freehold

Built-Up Areas: From 707 sqft (1-bed) to over 2,600 sqft (4-bed + duplex)

Completion: Phases 1 and 2 are completed and tenanted; ongoing handovers in 2024–2025 for later blocks

Facilities: Full clubhouse, gym, pools, landscaped gardens, commercial podium, marina boardwalk, direct CIQ link bridge

Unit Pricing (2025)

  • 1-Bedroom (707–732 sqft): From RM580,000 (approx £100,000)

  • 2-Bedroom (1,050–1,100 sqft): From RM800,000 (approx £140,000)

  • 3-Bedroom (1,200–1,400 sqft): From RM1.1M (approx £190,000)

  • Dual Key / 4-Bedroom Units: From RM1.4M+ (approx £240,000+)

Prices include partial furnishings and legal fee subsidies in most current promotions.

What Makes It Stand Out?

  • Location Advantage: Direct access to Singapore via upcoming RTS makes this a high-potential commuter and rental zone.

  • Integrated Township: With its own mall, marina, and commercial area, it’s a self-contained environment for residents and tenants.

  • Pricing vs Singapore: Comparable units in Singapore are 4–5x more expensive.

  • Freehold Status: Rare for prime locations with water views.

Things to Consider

  • Foreign-Buyer Dominance: Resale demand can be slower due to a high proportion of overseas owners.

  • Density: High-rise living means less privacy; some blocks are densely populated.

  • Rental Market: Short-term rentals allowed but competitive; 2-bed units often yield best ROI.

Who Is It Right For?

R&F Princess Cove is best suited for:

  • Yield-seeking investors looking for 4–6% gross returns in a Singapore-adjacent market

  • UK buyers seeking entry into Malaysia at a freehold waterfront site

  • Expats or digital nomads considering part-time use while holding for appreciation

It may be less ideal for those seeking:

  • Low-density, landed-style living

  • Quick resale liquidity

  • Strong local Malaysian tenant base

Final Thoughts

R&F Princess Cove offers a rare mix: freehold title, waterfront views, direct RTS access, and a modern city base at a price point under £250k. For UK investors seeking regional diversification, it presents a compelling mid-risk, mid-return option, particularly if you’re willing to hold through the infrastructure ramp-up and selectively target the best unit types.

If you're considering Malaysia as part of your 2025 investment strategy, this is a development worth a closer look.

Interested in seeing floorplans or would like further information? Contact our team at info@alestriaproperty.com.

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